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THE NEW HYPNÔSE DRAMA IS THE BEST VOLUMIZING MASCARA

You might think we’re a bit extreme, but here at Lancôme we love drama. Most of all when it comes to mascara. That’s why we never stop pushing the boundaries of this beauty essential, elevating ordinary makeup to the extraordinary. So listen up because we’ve turned up the volume on the already impressive Hypnôse Drama Extreme Volume Mascara. In fact, we turned it up so much the results can be seen loud and clear – this is the most volumizing mascara ever. Don’t believe us? Read on to get the dish on the new Hypnôse Drama and why we call this extreme volume mascara.


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MASCARA FOR 17X MORE VOLUME

With the new Hypnôse Drama Mascara, for the first time you can achieve 17x more dramatic volume and fuller lashes. Thanks to the legendary S-shaped Hypnôse Drama brush, your lashes are covered from root to tip with an ultra volumizing formula. It gives lash lift and long lashes like you’ve never seen before. Plus, its deep onyx pigments in a shade we like to call “Excessive Black” give a smoldering, kohl-like intensity for a full-on drama gaze that captivates like no other mascara.

EYELASH SERUM MASCARA FORMULA

This mascara is more than just volumizing. It combines lash care with lift and length for an unrivaled mascara on the market. Your lashes not only look longer, they actually feel stronger thanks to the 2% bonding complex that makes lashes feel fortified while caring for them. So swap out your lash serum and say goodbye to boring lashes. Turn up the drama on your gaze with a mascara that gives you the care you crave with the drama you desire. Better yet, the drama doesn’t dissipate, with a formula to last up to 24 hours and give even the best waterproof mascara on the market a run for its money.

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HOW TO APPLY HYPNÔSE DRAMA

Want to get maximum volume? Follow these steps and combine your Hypnôse Drama extreme volumizing mascara with the smoldering colors of the Ardent Drama Eyeshadow Palette and the Le Stylo Waterproof Ruby Fever for a full-on-Drama look with.

1. With the curved side of the brush, volumize your lashes from root to tip.
2. With the round side of the brush, define your lash fringe.
3. For up to 21x more volume, combine with Cils Booster.

So now you see what we mean? With 17X more volume, this mascara is hard to miss. We’re not just being dramatic. Hypnôse Drama really is the best volumizing mascara on the market because we’re dedicated to delivering unmatched mascara at Lancôme. When going face-to-face with other volumizing mascaras, the new Hypnôse Drama doesn’t even bat an eye. Try it now and let it open your eyes with gorgeous lifted and long lashes and comfortable wear and care.


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